IHCL has opened Ayodhyam, Ayodhya, under its SeleQtions brand, adding a 162-key property to one of India’s most significant spiritual tourism destinations. The hotel draws on Ayodhya’s cultural and religious heritage, with light-filled, contemporary spaces designed to feel calm and closely connected to the city’s character.
Dining at Divyam focuses on regional culinary traditions, with an emphasis on authenticity and local flavours. The hotel also offers a fitness centre, outdoor pool, and versatile event spaces for weddings, conferences, and social gatherings.
What sets the property apart is its curated experiential programming, rooted in Ayodhya’s living traditions. Guests can take part in morning aartis, storytelling sessions led by kathavachaks, sattvic dining experiences, and guided spiritual trails that include visits to the sacred Sarayu river.
The opening reflects continued momentum in India’s spiritual tourism sector, with IHCL positioning the property to meet rising demand from travellers seeking stays that combine comfort with meaningful cultural and spiritual connection.
